Quality over quantity when it comes to webmaster tools

If you pay attention to that, you will make it easier not only for humans to identify what your site is all about - you will also make it easier for search engine robots to give your pages their proper weight. The more you can make it look a human-made every …

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Fresh ideas on how to improve your javascript

Most agencies demand a minimum term for new contracts-this is actually a good thing, because it takes time for results to develop, and a minimum contract duration prevents premature departures. This data from pay-per-click advertisements will be useful in finding out search keywords, user preferences, and other helpful information. To …

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Make use of free tools to check canonical URLs

And I would add that some segment of the population (maybe 10-15%) still use in-car GPS devices so it is important there as well. This will clearly demonstrate to Google how your locations are set up, and how they all relate to your master brand. The expensive price of a …

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What your mum didn't tell you about inbound links

Launched in April 2012, the Google Penguin algorithm served to filter sites that used spammy linking to manipulate ranking. Your SEO strategy will go a long way for you and your business with the proper maintenance. Avoid using very long titles and headers with repeated keywords, or your site could …

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Consistent doesn't mean identical. when you're discussing text links

Google may penalize specific tactics, but they will never penalize quality. Recognizing intent will allow you to improve keyword selection decisions and better serve your target audience. With Google Tag Manager (GTM) installed you will want to install Google Analytics (or move your analytics installation from the hardcode to Tag …

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Actionable tips on web crawlers and Instagram

With White Hat tactics, search engines are more likely to uphold your rankings as you continue to grow and add more content, so if you're a website that is need of a constant flow of visitors - this is the only tactic that you will need. If content can be reproduced …

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Taboos about conversion rates that you should know

Google would pick one of these pages at random to index, and completely ignore the other version. When Google demotes your page for duplicate content practices, and there's nothing left in the way of unique content to continue ranking you for - your web pages will mostly be ignored by Google …

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Create content about URLs

Use this warning to identify where you can better answer the query, rather than just repeat it. Write a new and better title. While you don't want to over do it, these keywords help Google associate your pages with searcher's queries. Have you ever tried to buy an artisan rocking …

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Give a thought to quality when outlining your web strategy

Whether it's your friends, relatives, employees, colleagues, business partners, clients, or anyone else, ask them for a link. Someone you know has a website or blog, so take advantage Analytics and data modeling are what initially drove me to become an SEO. Before you can write an optimized title tag …

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Unlocking the mystery of URLs

There is an old adage used by webmasters which sum up most successful websites, "content is king". It's important to keep this in the forefront of your mind before adding or removing the copy from your site. Web users surf the net in search of answers, information, products, and entertainment …

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Are you making these RSS feeds errors?

SEO requires so much content because it wants to grow. Google doesn't want to see a stagnant, unchanging website. It wants to know you're building up strong, useful and relevant content so it can deliver the best results for every search. However, usually companies contemplate them individually, and a joint …

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Your key to success: indexed pages

On average, the higher up page 1 the result is, the greater the number of linking domains that the webpage has. There is a clear relationship between what Google considers highquality content and what appears in the search results. Why do online businesses disavow links? As I walked into the …

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Grab those URLs, set up some 301 redirects, and jump in

It is featured prominently in the search engine results pages (typically used as the clickable link) as well as in the browser window. You have to create a Uniqueness to your product or offer. There's a lot that goes into this and we're talking the technical aspects of it: getting …

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Analyse your existing keyword stuffing

Deliver a brief message to readers to let them know what you're going to talk about. It'll save their precious time and they'll be more likely to continue reading. This Google update put huge emphasis on the importance of ensuring that your site is mobile-friendly in terms of SEO and …

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Make your site easier to navigate by using javascript

Google stopped updating the public Toolbar PageRank, so that metric is out the window. Now SEOs are relying on new metrics in search engines which hover around trust and authority. Link bait is an underutilized strategy that can get your website a boatload of white hat links in a flash …

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Clear and unbiased facts about scraping

Growth hackers extend beyond marketing into product development, because user retention is a key goal. While, for the most part, social media doesn't have an instant ROI, you are creating a larger awareness of your brand. Facebook, the largest social media site, hosts more than 1.2 billion users worldwide …

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Things about onsite SEO you have to experience yourself

Are they keywords related to my lead-generating content? Thankfully, there are a range of real, actionable steps that you can take today in order to optimise your site for the future of search engines. Some people prefer the illusion that they make rational purchasing decisions rather than emotional ones. Recently …

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The ugly truth about 301 redirects

As seen below, typical Google results are dynamic, showing websites, news, local results, images and more. By using it on your blog we are sure that you will always hit the bullseye with every piece of content you create. On Linux you can have a.html, A.html, a.Html …

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How to diagnose plugins related issues

Many SEO's still believe that PR exists in some form. Essentially, PR is a score of the strength of a website's backlink profile. People don't read on the web; they scan. To make scanning easier, use plenty of clear and informative sub-headers to guide readers down a page. If you …

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Have you tried the Webmaster Help Forum for help on forums

If the domain owner chooses to renew the domain during the 40-day grace period, she typically pays the standard domain fee. You should do some sample searches and look at the results. The faster your site, the more Google will favor it. There's a very useful tool from Google itself …

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Everything you need to know about keywords

For example, an inbound link from a major directory carries more weight than an inbound link from an obscure personal home page. Keyword stuffing is simply the process of repeating the same keyword or key phrases over and over in a page. It's counterproductive. It's is a signpost of a …

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The ultimate revelation of dynamic pages

If creating and maintaining consistently substantial content sounds like a daunting task, you can hire a professional web copywriter to do it for you. You can track your site's progress and analyze performance by using any available online tool like PageSpeed Insights (link is external) . Through this tool, you can …

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Here is a quick way to solve a problem with SEO

You can republish articles on your blog to prevent it from being buried deep in your archives. he most recent Search Engine Ranking Factors Report by Moz proved that the two most influential factors Google is using to rank websites the way they do are directly related to backlinks. Categories …

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Discover the connection between user experience SEM

Although there are many ways to improve site speed, image compression can typically make an immediate impact. Products with strong brand equity are often chosen over products with low brand equity or brands that employees in other firms know less about. Your website or company logo should be present on …

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Simple-to-understand RSS feeds will convey information more easily

Increasingly specific and much longer search queries are required in order to find the right information. Browsers differ in how they treat invalid code so you should always use valid HTML to avoid browser specific issues. Some websites use pages with endless scrolling. Although Google can index these pages to …

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Follow a consistent cadence towards authority sites

If a vendor cannot tell you specific results they've gotten for other people, they do not warrant your trust. Americans conduct more than 20 billion online searches a month, and worldwide, we type into a search box 131 billion times monthly. That's 29 million searches per minute. (Google alone receives …

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Using Java Applets

One is technical SEO. The "title tags", or the title of a blog post, is one of the crucial aspects when it comes to getting a better ranking on search engine result pages. The title tags not only tell search engines what your web page is all about, but also …

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Short Story: The truth about googlebot crawlers

Once all of your on page elements are fully optimised including but not limited to your Meta Titles, Meta Descriptions and H1 Headings, you need to start thinking about link building. You may have heard people dismissing this aspect of SEO. Some people have been penalised for not doing it …

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Actionable tips on bounce rates and Facebook

In contrast, any person who happens to be in the area and has a cell phone can post a tweet with a hashtag and a photo or a video, which becomes available worldwide within a few seconds. Testimonial link building is a win-win scenario. Many businesses offer you the chance …

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We've reached a tipping point when it comes to analytics

To achieve success, companies integrate email marketing programs with other channels. Increase visibility to your optimized content by sharing it on social networks and building links to your content. Be sure to create internal and build external links from outside sites. The main idea behind the traditional link building to …

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