I urge you to think about keywords

Published: Fri 15 March 2019

In Unusual.

tags: seo

Although Web crawlers enabled the early search engines to have a larger list of sites than the manual method of collecting sites, they couldn't perform the other manual tasks of figuring out what the pages were about and ranking them in order of which ones were best. It's one thing to optimize your site in its current state but another to keep it optimized as new content hits each and every week. Linking out to well-respected authority sites will not only increase the relevancy of your content and time readers spend on your site, but it is also believed to send trust signals to Google and improve SEO ranking. Whether true or not, this is something I don't leave to chance.

The ultimate revelation of user generated content

Google plus is still pretty new but the way I see it, Google will really try to integrate the social signals they can extract from Google plus into their search engine rankings. A cohort group may respond Do your homework! The primary resources are all available here. Its as simple as your ABC's favorably to the same type of marketing appeal. In addition to getting votes from high PR sites, it may also be of benefit if those links are coming from authority sites in your field or website niche. So you want your site to be among those most relevant for the keywords relevant to your business. Ideally you want to be towards the top of the first page of the search results as people do not often look further than that.

Let's talk about reporting

The search industry is constantly innovating, and it might seem overwhelming for marketers with limited time and resources to try and keep on top of developments. But not all duplicate content is editorially created. Opportunities are (in my experience) reserved for local and long tail SERPs where the top ten results page is already crammed full of low-quality results, and the SERPs are shabby - certainly not a strategy for competitive terms. Internal linking provides direct access to your web pages in order of importance.

Small modifications can lead to big benefits in ROI

Some e-commerce systems will create different urls for product variations, such as colors, sizes or quantity. This generates a lot of duplicate content, since only minor details are different between each page. Also, it is not user friendly since, it would be better to show a user all of the product variations on the same page. While the worldwide average is two words per search phrase, the USA, Canada, the United Kingdom and Australia all show that searchers prefer the use of three- or four-word terms. These sites rely heavily on catchy keywords and unoriginal content to increase their SEOs, rather than creating new and substantial posts. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "They started hiring SEO experts to assist them in accomplishing their business goals by increasing traffics and sales."

I urge you to think about keywords

Competitor analysis is a lot easier when you have the right tools. Away I'm always amazed by the agility of Indozine on this one. from on-page SEO, link-building is a huge factor in how search engines rank your web pages. Keyword research can prove to be one of the most high return activities, not only in SEO, but in search marketing as a whole. Selecting the right keywords and strategically placing them in key areas of your pages isn't rocket science, but it does take a little time and dedication. If anyone guarantees you page 1 ranking on Google within a three-month timespan, run for the hills.

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