The death of canonical URLs

If you build a backlink profile, you should invest in the most profitable links that will bring the maximum of traffic and income. There's a reason copywriters are paid so well. Earliest windows were not nearly as sophisticated as the later designs and modern sash windows replacement take things to …

more ...


Improve engagement by utilising LSI

With paid search, we can veer away from such a vague and problematic path, allowing us to make informed decisions based on real data. When your target audience uses organic search results, they want to take the first company that comes up top because it is the most attractive option …

more ...

Make use of free tools to check link research

Cloaking refers to an attempt to boost search result rankings by serving different content to Googlebot than to regular users. This causes problems such as less relevant results (pages appear in search results even though their content is actually unrelated to what users see/want), so Google takes cloaking very …

more ...


Concentrate really hard on your site's duplicate content

You're definitely familiar with Google search in general; its primary function is to give users a list of the best, most relevant results for their search queries-and, unless you're a hardcore Bing user, you'd probably agree it's doing a pretty good job. Before I go any further, I should answer …

more ...

A focus on webmaster tools to benefit search engine placement

People often think of Google as the only search engine that matters. While most sources show Google is the most popular search engine by far (80-90% of market share), SEO affects all search engines. It didn't always work, but it was enough to tank small businesses who didn't know they …

more ...




Focus on ROI Instead of canonical URLs

With tons of articles competing for the same keywords, Google now treats word count as content for link building. When building internal links, here is the rule: create silo pages, silo pages are pages that connect to categories and supporting posts and pages. Get out and about with the kids …

more ...

Repurpose old forums

It can also be placed near the end of the code, near the closing body tag. Despite this lack of public awareness, RankBrain is one of the most significant advancements to Google's algorithm since the Panda update, and if you want to preserve and improve your SEO strategy for the …

more ...


Actionable tips on web crawlers and Instagram

With White Hat tactics, search engines are more likely to uphold your rankings as you continue to grow and add more content, so if you're a website that is need of a constant flow of visitors - this is the only tactic that you will need. If content can be reproduced …

more ...

Grab those URLs, set up some 301 redirects, and jump in

It is featured prominently in the search engine results pages (typically used as the clickable link) as well as in the browser window. You have to create a Uniqueness to your product or offer. There's a lot that goes into this and we're talking the technical aspects of it: getting …

more ...


The ultimate revelation of dynamic pages

If creating and maintaining consistently substantial content sounds like a daunting task, you can hire a professional web copywriter to do it for you. You can track your site's progress and analyze performance by using any available online tool like PageSpeed Insights (link is external) . Through this tool, you can …

more ...

Using Java Applets

One is technical SEO. The "title tags", or the title of a blog post, is one of the crucial aspects when it comes to getting a better ranking on search engine result pages. The title tags not only tell search engines what your web page is all about, but also …

more ...

Why most people will never be great at LSI

When in doubt, follow your instincts and let your bottom line guide your decisions. Link building is definitely one of the most important aspects of SEO strategy. But, finding good sites to comment on might be a daunting task. All the pieces have to work together in concert. One could …

more ...


Apply these secret techniques to assist with bounce rates

Canonicalization, also known as canonical tagging, tells search engines that a page URL actually represents a default master page. The Internet a crowded and noisy place, so when you search for something online, you're going to get a barrage of search results. Thousands of them. Hundreds of thousands. No one …

more ...

The first choice should be navigation

Matching the competition's spending does not guarantee success. Give the search engines some time to do their thing (a couple days, or even weeks) and then keep checking your rank to see what happened and track your progress. The entire mentality of a search engine is to provide the best …

more ...

Is this the end of reporting as we know it?

Query refinements are the queries searchers type in after doing an initial search. They might do these refinements right away (without clicking on results) or after visiting a few pages and then returning to the search engine. Today's consumers spend an average of five hours and 16 minutes in front …

more ...



A focus on offsite SEO to benefit search engine placement

The majority of web traffic is driven by the major search engines like Google, Yahoo! or Bing. Although social media and other types of traffic can route users to your website, the bulk of website traffic is driven by search engines. This statement is true regardless of your website's purpose …

more ...


Education is the best legacy when it comes to authority sites

Think long term rather than short term. Short term will get you nowhere with SEO. Customer friendliness and ease of use remain primary. While content and digital marketers have spent years honing search engine optimization into a fine art, most companies have actually devoted considerable efforts and resources to ensuring …

more ...

Go long-tail and forget googlebot crawlers

Brands and businesses need to consider the big picture; step back from the individual pieces and focus on the whole. Ranking high on search engines relies on a variety of different factors, including the quality of the content you write. As you use content to deliver keywords and reach audiences …

more ...

Layout, formatting and cloaking combine to make great SEO

There are issues like helping Google understand the content on your pages and website, incoming links, page authority, domain authority, usage patterns, spam factors, canonical issues and much more. The media strategy spells out the media to be used and the creative considerations. Good ways to boost readability include breaking …

more ...

More focus is put on stickiness

I like to think about "long-form" content that engages the user and encourages him to share the page with others. Aside from on-site optimization and content marketing, the most important element of your strategy is your link building campaign -- otherwise known as off-site optimization. A great way to get your …

more ...

Reasons why marketers love keywords

This would be useful to your readers and helps make your site look good in Google's eyes. Visuals tend to be more easily remembered than verbal copy. A general rule of thumb: If you have links in a menu at the top of the page, avoid duplicating those same links …

more ...

Succeeding in SEO means paying attention to quality

The best links to your website are the ones coming from real websites, with good content and lots of social media shares. The tech giant has such a big share of the market that 'Googling' has become a verb. SEO's need to have the skill and experience to help the …

more ...

Taboos about doorway sites that you should know

However, a significant portion of searches take place on alternative sites, such as Microsoft's Bing. Original Content Is King, they say. Both types of backlinks are incredibly important, and basic external backlinks are crucial to bringing more sales and revenue to your online business. However, when you decide to publish …

more ...

Using authority sites strategies like the pros

Seeing that articles with photos, infographics, and other visuals get up to 94% more views, it's safe to say that not including visuals is a colossal mistake. Hiring a professional website designer can help with the cosmetics and get you taken seriously by your visitors. You'll also want to be …

more ...

Using doorway sites strategies like the pros

Some e-commerce systems will create different urls for product variations, such as colors, sizes or quantity. This generates a lot of duplicate content, since only minor details are different between each page. Also, it is not user friendly since, it would be better to show a user all of the …

more ...

Your key to success: indexed pages

Today it takes a lot more effort for sites to be ranked well. This will give you greater scope to attract people to your website and if the content is good enough, it will rank highly for them to see.Luckily for online businesses and a specialist SEO agency alike …

more ...



Create content about page rank

Typically, you can get an account set up for a few dollars per month. It is not enough to optimize the content on your page. You must also optimize the images. Add keywords to the file name of the image and the image alt text so that the search engines …

more ...